1. What my biggest competitor can do now to crash my business?
2. How can I minimise that impact and chance?
3. What really made people choose me when they could buy from others?
4. How can I emphasise that aspect in my marketing so more people perceive it?
That’s what strategy really means.
You see the whole picture and make plans base on your own situation.
Not a cookie-cutter from some internet gurus.
People choose YOU because of a *genuine* reason.
Not because you have a “proven” page template.
Not because your site ranks No.1 this month.
Not because you offer a “limited-time” discount.
It’s because you’ve built yourself a *genuine* competitive advantage.
Re-read the questions now and think.
