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  • Case Study
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  • Conversion Clinic

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By Will Chan
In Conversion Rate Optimisation CRO, Copywriting & Messaging, Positioning, Marketing & Market Leadership
Posted July 13, 2020

Stop tweaking your site, do this instead.

After optimising close to 1000 pages, I’ve confirmed there only 2 things you can do to improve conversion. 1. Remove Friction That’s when you make the user-experience smooth, easy to [...]

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By Will Chan
In Conversion Rate Optimisation CRO, Copywriting & Messaging, Positioning, Marketing & Market Leadership
Posted July 12, 2020

Find the message that matters to your customers

Most of us are just blasting meaningless ads at people everyday. How can we say something that actually matters to the customers?

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By Will Chan
In Conversion Rate Optimisation CRO, Copywriting & Messaging, Ecommerce, Lead Generation, Positioning, Marketing & Market Leadership
Posted July 7, 2020

The disconnection, between your marketing and your market.

So a fellow entrepreneur asked me: “Which one is better? Lead generation or conversion campaign?” “That depends on what you’re saying in your ad” I replied. Since [...]

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Get more conversion insights:
See our latest blog:
  • The 3 bullet points that lifted revenue by 35%
    August 24, 2020
  • When your test gets NO UPLIFT…
    August 4, 2020
  • Stop tweaking your site, do this instead.
    July 13, 2020
Contact us

If you’re interested in working with us, please book a time here.

For other enquiries, please email Will at will@scalemessaging.com.

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